Internship: Digital Marketing - Social Media in B2B Digital Activation Team
Starting Date: Asap; February, March
Duration: 6-12 months
In this role, you have the opportunity to
Support the digital activation team (B2B) and markets in all aspects of brand awareness, commercial effectiveness, and efficiency acrosssocial mediaplatforms.
You will support the Social Media Performance Lead who creates global social media strategy and guidelines, discuss the goals with marketers, and activate the plans via our regional activation teams.
You are responsible for
Supportsocial media performance leadindriving global social media strategy for organic and paid media
Support overallsocial media performance, ensuring campaign evaluations, analysis & optimization together with regional activation teams
Support social media activities of corporate communication & brand
Deliver and ensurestandard wow/ processes and tooling to social media specialist in regional activation teamsand markets
Help to build a strong relationship to main social media channels (LinkedIn, Twitter, Facebook), driving innovation in digital marketing via these channels
Support full team via capability building for social media
Help to further drive agile culture and way of working
You are part of
Within the digital marketing & e-commerce team for professionals(B2B), the (digital) activation team is responsible for the marketing communication along relevant customer touchpoints. This team will focus on digital channel expertise, real-time marketing, social media, CRM, advocacy, search, .com, e-commerce, and campaign analytics.
To succeed in this role, you should have the following skills and experience
Studying at University level towards a bachelor’s or master’s degree; BA, Communication, Marketing, Digital Marketing
Some understanding and first experiences in social media,digital marketing, media management & digital analytics
Possess a high learning ability and a high working speed
Has an eye for detail, result-oriented, and ability to work/contribute to different projectssimultaneously.
Good coordination and presentation skills, familiar with Excel andPowerpoint, as well as collaboration tools such as Microsoft Teams
Hands-on, working directly with the stakeholders and managing the tools
Fluent in written and spoken English
In return, we offer you
Learn all about digital marketing and especiallysocial mediain the healthcare environment (B2B)
Be part of a newly created, innovative, and agile team
Work in an international environment with people all around the world
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